This post and giveaway were made possible by iConnect and Dreft. I was compensated for my participation in this campaign, but all opinions are 100% mine.

Babies love getting messy and let’s be honest, it is a lot of fun watching the little ones get messy. There are tons of pictures from parents all over the world to prove it, but there is a lot more to it than just a fun experience for the little ones. As matter of fact, there are studies that show that babies smashing, throwing and playing with food, actually helps the little ones to calm down and relax.

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Have you ever seen that delight and I am in heaven face little ones make when they get to be messy? I mean is there anything better than mud or a water puddle?

The truth is that parents first instinct is to keep the little ones from getting messy, but did you know that Dreft conducted a survey with Wakefield and found that 87 percent of moms frequently encourage their children to pick activities that are unlikely to get them messy over ones that are. Even though 81 percent agree that their child learns more when they make a mess and 89 percent agree that children are happier when they make a mess!

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While going against our first instinct which in this case is to keep the little munchkins clean and tidy, parents ( yours truly included), should try to relax and enjoy the little moments. Even the messy ones and let detergent like dreft take care of the rest.

Dreft is my favorite baby detergent and I have used it for several years with my daughter and I am using it again for the baby and my daughter also which includes her soccer and school uniform which trust me can be a real mess at times!

Dreft, 1 baby laundry detergent choice of pediatricians and a trusted brand for more than 80 years, has a product line that meets the different needs of growing babies and their families.

Dreft’s portfolio of products is specially designed to meet your little one’s laundry needs at every stage of babyhood. Dreft Stage One Newborn’s hypoallergenic formula is gentle on newborn baby’s skin and Dreft Stage 2 Active Baby is specially formulated to tackle stains after your baby starts eating solid foods and crawling all over the place. Also don’t forget Dreft Blissfuls because they smell amazing… That’s the reason why I use these scent boosters on any load of my family’s laundry.

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Ready to let the kids have some fun and maybe win prizes in the process?

Dreft is excited to launch the Dreft America’s Messiest Baby Contest. They are inviting families to submit photos of their favorite messy baby moments for the chance to win prizes, including the cover of the May issue of Parents Magazine! With Dreft, parents can stop worrying about the messes and enjoy all the beautiful and memorable moments they have to share with their little ones.

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Parents can enter to win Dreft’s America’s Messiest Baby Contest for a chance to have their little one featured on the cover of Parent’s Magazine by submitting a photo of their favorite messy baby moment at www.parents.com/dreftmessiestbabycontest or posting their photo on Twitter or Instagram using the hashtag #messiestbabycontest. Winners will also receive a supply of Dreft laundry detergent of course!

 

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For this super fun event, Dreft has teamed up with Dr. Dyan Hes, Medical Director of Gramercy Pediatrics, whom was recently named a 2013 top doctor by NEW YORK magazine. She is the Medical Director of Gramercy Pediatrics in New York City, and sits on the board of the American Board of Obesity Medicine. Dr. Hes double boarded in both pediatrics and obesity medicine.

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As a pediatrician AND as a mother, Dr. Dyan Hes knows that cleaning your little one’s clothes with a gentle, hypoallergenic detergent, like Dreft, is a great way to help keep baby comfortable and tackle the everyday messes.
Dr. Dyan Hes has the following tips to bring out your baby’s messy side and embrace that being messy has its developmental benefits:

Count the fun and use your fingers: Use your little one’s food as a fantastic way to learn how to begin counting. When snacking, start counting with your little one and encourage them to use their fingers. Also, this is a great time to use food to help them learn how to properly grasp things. It will take time and practice so let them get a little dirty with their food and practice, practice, practice!

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Throwing practice: Throwing food can definitely be messy, but did you know it helps with their development? Little ones are also still developing object permanence, which means that they don’t know that when they throw things, they won’t come back to them. So throwing food or dropping it on the floor can actually help them learn this basic lesson in physics! Maybe just lay a mat on the floor to protect your carpet and to allow for easy clean up.

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Load up on bibs: Bibs are a great way to capture those messy food moments. Once your little one is done with meal time, throw the bib in the washer with Dreft Active Baby to easily tackle the mess so you can do it all over again. The mess went way beyond the bib? No problem—throw that outfit in the washer too!

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Dress your baby right and care for the fabrics: When you expect a mess, dress your baby with a fabric, such as cotton, that can easily be cleaned up effortlessly. When it comes to fabrics, it’s also extremely important to seek out a gentle and hypoallergenic detergent to care for the items that touch your baby’s sensitive skin. It is important to wash baby’s items with a specially-formulated product such as Dreft, the #1 baby laundry detergent choice of pediatricians to be gentle and hypoallergenic on baby’s skin that has been trusted by parents for over 80 years.

Splish, Splash in the Bath:  Bring fun toys and activities into the bath and let your child splash around and have fun.  Make sure to use warm water (vs. hot) and use a mild cleanser to keep your baby’s skin soft and itch-free. Gently pat dry their skin and end with an after-bath moisturizer to seal in moisture and protect your baby’s soft skin.

Get outside: It’s great to get your little one outside to learn and embrace nature and all it has to offer. Little ones tend to start creeping (pulling their bodies with their arms) before crawling and this can get their clothes quite dirty. This is all part of their learning process though, so feel free to let them explore and point out animals, plants, and the various sounds they may hear in nature so your child starts learning new concepts while having fun!

So what are you waiting for? Start snapping pictures of your baby’s messier moments for a chance win with Dreft!

Join the Twitter party!!!!

The Dreft #MessiestBabyContest Twitter Party will take place on Monday, November 14th .There are some really great prizes including an iRobot Roomba! the RSVP link: https://bit.ly/2f1Djbj

Win it:
In the meantime, Dreft wants to offer a Born 2 Impress reader the opportunity to win a $50.00 Amex Gift Card and Dreft product.

To enter this giveaway, please use the Giveaway Tools form below:

Please use the Giveaway Tools form for ALL entries. Except for the initial comment. Please leave comments containing 3 – 4 sentences in order to qualify- Comments like I like this or I want to win will not count! Contest open to the US residents with a valid street address. No PO Boxes please. This contest is void where prohibited. Winner(s) are selected randomly through the use Giveaway Tools unless otherwise noted and will be announce on the contest closing date. To claim your prize(s), you must contact Born 2 Impress within 48 hours of the contest closing Prize(s) not claimed by (48 hours) will be forfeited and a new winner will be selected.

Please provide a valid email address to be informed in case you do win a giveaway. Please note ALL entries are checked for accuracy and will be validated. Clicking on “enter” ensures that your task has been completed. If your task has not been completed, your entry will not be counted and will be considered invalid. If you are chosen as the winner of this contest and you have not completed the task(s) that you claim to complete, a new winner will be randomly chosen. So please be sure that you have completed a task before clicking “enter”thank you for your co-operation.

Disclosure:
The product(s) provided for the review were sent to me free of charge from the company or the PR agency. I did not received compensation for this review. The product(s) offered for the giveaway are free of charge, no purchase necessary. My opinions are my own and not by any means influenced by any other part. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.

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 jenniffer@born2impress.com