Tiny Love recently conducted a nationwide survey about toy buying habits from parents across the country, and here are the results:
- Almost 80% of parents use toys while on the go, more-so than snacks, videos and pacifiers, proving the importance of toys in everyday, busy life
- 60% of parents say they bond the most with their children during playtime – toys are an important factor in creating and deepening bonds
- Almost half of parents seek product review websites and blogs when looking for information on baby products
- 71% of respondents purchase an individual toy based on developmental value
Tiny Love has created an info-graphic highlighting these top stats from the survey:
