New parents have a long list of items for their new bundle of joy. Topping the list of expensive items are usually strollers, highchairs, car seats and cribs.  But did you know that new parents spend as much as $2,000 on diapers while your child uses them?  Parents spend hours researching the best items on their baby shower list, but very little time on finding out what the best diapers are for their baby.

TTPM Diaper Challenge Info_Final

There’s been lots of buzz about the Diaper Challenge from TTPM.  The company has a terrific website and an app that can save you lots of money. (More about that later.)

 

According to TTPM Editor-in-Chief, Jim Silver, “The Diaper Challenge reflects TTPM’s commitment to providing real world, third party, objective reviews of products. The TTPM Diaper Challenge provides reliable qualitative review of the various diaper brands in real-world usage by the participants.”

 

For the TTPM Diaper Challenge, a select group of parents used 5,000 diapers in 30 days, including 10 brands, and reviewed the diapers in 6 key categories. The categories included absorbency, odor, fit/flexibility, comfort, and quality. They also took a look at overall performance.

 

The challengers rated the diaper brands on a scale of 1-5.  The brands included in the TTPM Diaper Challenge included: Bambo Nature, Babies R Us, Earth’s Best, Huggies Little Snugglers, Kirkland, Luvs, Pampers Cruisers, Parent’s Choice (Walmart), Seventh Generation, Up & Up (Target).

 

Drumroll please! Here are the results! The best overall performance with a 4.3 was from Huggies Little Snugglers that received high marks on absorbency (4.8), odor (4.3), fit/flexibility (3.8), comfort (4.8).  At $0.37 each it was considered the mid-point price range.  One reviewer said about Huggies, “I have actually purchased these and have used them since the challenge.” Another commented, “We really like the Huggies diapers and actually switched to them.  The stripe indicator and overall quality were big selling points for us.”

 

With so many people interested in eco-friendly options, TTPM also took a look at some greener brands too.  Although a selection of reviewers commented that eco-friendly diapers were not a major factor in making a purchase, nationally there is a demand.  TTPM did review three brands: Bambo Nature, Earth’s Best, and Seventh Generation. For overall performance, Seventh Generation took the lead with a score of 3.8.  Bambo Nature (3.3) and Earth’s Best (2.0).

 

Bambo Nature did receive praise for its absorption from one reviewer, “The absorbency on these diapers was great. They kept the baby dry and you could tell by the weight of each diaper after the baby peed that the diaper was really holding it all in.”

 

 

TTPM® is a leading product review site and retail portal for toys, tots, pets and more.  The site creates more than 5000 independent reviews annually, including video reviews, which millions of consumers access each month.  TTPM is the perfect site for parents who like to research before they purchase for their children.  The site also offers current comparative pricing at major retailers (TTPM Price Check), availability and one click purchase.  TTPM makes parents better consumers and saves them time in the long run.

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 jenniffer@born2impress.com